E-commerce businesses today need a robust platform to thrive in the competitive online marketplace. BigCommerce offers numerous benefits that can contribute to the scalable success of online stores. This powerful e-commerce solution provides the tools and features necessary for businesses to grow and adapt in a rapidly changing digital landscape.
BigCommerce stands out among e-commerce platforms due to its scalability, advanced features, and multi-channel integration capabilities. It offers strong security measures and reliable performance to support growing businesses. The platform’s customization options and user-friendly interface make it a top choice for online retailers looking to expand their reach and boost sales. Whether you’re a small startup or an established brand, BigCommerce has the potential to elevate your e-commerce success.
Unparalleled Scalability for Growing Businesses
BigCommerce offers exceptional scalability, making it an ideal choice for growing e-commerce businesses. As online retail continues to account for up to 30% of total sales, the platform’s ability to scale has become increasingly crucial. BigCommerce provides the tools and features necessary to handle steady increases in online traffic and cope with sudden bursts without compromising user experience.
Handling increased traffic and sales volume
One of BigCommerce’s key strengths is its capacity to manage high traffic volumes and sales spikes. The platform has demonstrated its reliability during peak shopping periods, maintaining 100% uptime during every Cyber Week since 2016. This level of performance ensures that businesses can capitalize on crucial sales opportunities without worrying about website downtime or slow loading times.
Unlimited products and API calls
BigCommerce allows businesses to list an unlimited number of products, providing ample room for catalog expansion. The platform’s powerful APIs enable seamless integrations with various tools and services, streamlining operations as businesses grow. While most plans offer generous API call limits, Enterprise-level clients benefit from unlimited API calls, subject to terms and conditions.
Enterprise-grade features for expansion
As businesses scale, BigCommerce offers enterprise-grade features to support their growth. These include multi-channel selling capabilities, advanced B2B functionality, and flexible customization options. The platform’s composable architecture and headless commerce integrations allow businesses to create unique and engaging online shopping experiences while leveraging BigCommerce’s robust backend capabilities.
By choosing BigCommerce web development, businesses gain access to a scalable e-commerce solution that can adapt to their changing needs and support their long-term growth strategies.
Advanced Features to Boost Sales and Conversions
BigCommerce offers a range of advanced features that help businesses increase their sales and improve conversion rates. These tools are designed to enhance the customer experience and drive revenue growth.
Built-in marketing and SEO tools
BigCommerce provides native search engine optimization capabilities that elevate a store’s search strategy. The platform enables the creation of Google and Microsoft Bing friendly URLs, ‘Rich snippets’ for enhanced search results, and automated redirects. These features help improve search engine rankings and increase visibility. Additionally, BigCommerce auto-populates SEO-friendly URLs for product and category pages, saving time for store owners. The platform also ensures that every unique page has only one URL, preventing negative impacts from duplicate content.
Abandoned cart recovery
To address the issue of cart abandonment, BigCommerce offers an Abandoned Cart Saver tool for stores on the Plus plan or higher. This feature allows businesses to set up and automatically send notifications and emails to shoppers who abandon their carts, encouraging them to complete their purchases. The tool has proven to increase sales by up to 22 times compared to regular promotional emails. Store owners can customize email templates and set up triggers to recover potentially lost sales effectively.
Customizable checkout process
BigCommerce provides extensive checkout customization options, allowing merchants to tailor the process to their specific needs. This flexibility enables businesses to design a personalized checkout experience that reflects their brand identity and caters to customer preferences. With BigCommerce’s custom checkout feature, merchants can optimize the checkout flow, reduce friction, and enhance the overall shopping experience. The platform also supports the integration of various payment gateways, offering diverse payment options to customers and potentially increasing conversion rates.
Seamless Multi-Channel Integration
BigCommerce offers robust multi-channel integration capabilities, allowing businesses to expand their reach and boost sales across various platforms. This feature has become increasingly important as customers expect a seamless shopping experience across different channels.
Integrations with major marketplaces
BigCommerce provides seamless integration with leading marketplaces such as Amazon, eBay, Walmart, and Etsy. These integrations enable businesses to easily list and sell their store products on these platforms, reaching a wider audience. For instance, the BigCommerce and SellerActive Marketplace Management integration allows merchants to manage orders, inventory, and pricing across multiple marketplaces. This integration supports U.S. marketplaces and international Amazon regions, making it easier for businesses to expand globally.
Social media selling capabilities
With BigCommerce, businesses can tap into the growing trend of social commerce. The platform offers integrations with popular social media platforms like Facebook, Instagram, and TikTok. These integrations allow merchants to tag products directly in their social media posts, creating shoppable content. For example, Instagram users can discover product information and link directly to the store for purchase. In the U.S., some stores even offer checkout directly on Instagram, providing a frictionless shopping experience.
Omnichannel inventory management
BigCommerce’s omnichannel inventory management capabilities help businesses maintain accurate stock levels across all sales channels. This feature is crucial for avoiding overselling and ensuring a positive customer experience. The platform’s powerful APIs enable real-time inventory syncing, allowing businesses to manage stock levels efficiently across online and offline channels. This integration extends to various tools and services, streamlining operations as businesses grow and expand their reach across multiple platforms.
Robust Security and Reliable Performance
BigCommerce provides a secure and reliable platform for e-commerce businesses to thrive. The platform’s commitment to security and performance has become increasingly crucial as online retail continues to grow.
PCI DSS 3.2 Level 1 certification
BigCommerce holds the highest level of Payment Card Industry Data Security Standard (PCI DSS) certification, demonstrating its dedication to protecting customer data. This certification covers all systems, networks, and applications that process, store, or transmit cardholder data. By using BigCommerce, merchants benefit from a platform that adheres to stringent security standards, simplifying their own compliance journey.
99.99% uptime guarantee
Reliability is paramount for e-commerce success. BigCommerce offers an impressive 99.99% uptime guarantee, ensuring that online stores remain operational virtually 24/7. This level of reliability is crucial for businesses, as even short periods of downtime can result in significant financial losses. The platform’s robust infrastructure has proven its ability to handle high traffic volumes and sales spikes, maintaining 100% uptime during peak shopping periods like Cyber Week.
24/7 customer support
BigCommerce understands the importance of timely assistance for e-commerce businesses. The platform provides round-the-clock customer support via phone, chat, and email. This comprehensive support system ensures that merchants can receive help whenever they need it, minimizing potential disruptions to their operations. BigCommerce’s support team is known for its responsiveness, with most calls answered in under two minutes and a high first-call resolution rate.
By choosing BigCommerce, e-commerce businesses gain access to a platform that prioritizes security, reliability, and customer support. These features contribute to the scalable success of online stores, allowing merchants to focus on growing their business with peace of mind.
Conclusion
BigCommerce emerges as a powerhouse in the e-commerce landscape, offering a comprehensive suite of tools to support the growth and success of online businesses. Its scalability, advanced features, and multi-channel integration capabilities provide a strong foundation for companies looking to expand their digital presence. The platform’s commitment to security and performance, coupled with its user-friendly interface, makes it a top choice for businesses of all sizes.
As the digital marketplace continues to evolve, BigCommerce stands ready to adapt and innovate, ensuring that its users stay ahead of the curve. By choosing BigCommerce, businesses gain access to a robust e-commerce solution that can grow with them, supporting their long-term goals and helping them thrive in the competitive online retail space. With its wide range of features and strong support system, BigCommerce is well-positioned to be a key player in shaping the future of e-commerce.
